Government bans Condom ads on TV channels between 6 am to 10 pm terming them to be indecent for children
Such Condomads could be telecast between 10 pm to 6 am.
Government Of India Ministry Of Information & Broadcasting has issued an advisory on 11-Dec-2017 regarding Telecast of Condom Advertisements between 10:00 PM- 6:00 AM on TV channels’
In the advisory, the MIB wrote that it has been brought to the notice of the Ministry of lnformation and Broadcasting that some channels carry advertisements of condoms which are ‘indecent especially for children.’ Note that the ministry has clarified that the some ads being aired on TV Channels are not decent and could be indecent for children.
Here is the copy of the Advisory issued by MIB on 11-12-2017
While referring to Rule 7 (7) of the Cable Television Networks Rules, 1994, which says that “No advertisement which endangers the safety of children or create in them any interest in unhealthy practices or shows them begging or in an undignified or indecent manner shall not be carried in the cable service,” the MIB attracted attention of the TV channels.
The Ministry also referred to Rule 8 of the said Rules, “lndecent, vulgar, suggestive, repulsive or offensive themes or treatment shall be avoided in all advertisements”
In the advisory issued by Amit Katoch, Director (BC), the Ministry thereby advised all TV channels not to telecast the advertisements of condoms which are for a particular age group and could be indecent inappropriate for viewing by children. Therefore, such advertisements may be telecast between 10:00 PM and 6:00 AM to avoid exposure of such material to children and to ensure strict adherence to the provisions contained in the Cable Television Networks Rules, 1994′ Any failure will attract action as per provisions of the Rules.
NCPCR welcomes decision
NCPCR National National Commission for Protection of Child Rights has reportedly welcomed the ban on condom ads on TV between 6 am-10 pm
Advisory by MIB kicks off war on Twitter, facebook and other social media platforms
The advisory has kicked off a war of words on Twitter and other social media platforms. Where a lot have extended their support and held the decision of the MIB a worth move, other condemn the #CondomAdban and said that the ban or restriction would do no good when porn videos and other material are easily available on the internet. A lot of Twitterati says ‘change content don’t ban’
Bans do not have an impact on what people want to buy or follow, says TTK’s Jagannathan
Sharad Jagtiani @sharadjagtiani comments on Twitter
1.6 crore abortions a year in India , 81% at home , article in today’s #timesofindia , but no condom ads between 6am to 10pm , oh the irony @smritiirani #CondomAds
Pooja Vyas @Poojavy1
No condoms ads from 6am to 10pm is such a ridiculous decision. When porn videos are freely available on internet. Instead of banning these ads govt. should set guidelines for it and sex education and awareness should start in childhood. #CondomAds
Ashwani Dubey @AdvAshwaniDubey
Great decision indeed of @smritiirani ji on #CondomAds between 6 AM to 10 PM. Showing vulgur ads under in the name of spreading awareness is destroying our growing youth.Check & balance is must. Can this kind of pictures should be allowed for raising awareness? Of course no?
Some requested review of the decision by the Ministry of Information and Broadcasting
#CondomAds have a look.. Never seen such a seductive ad.. ? ? pic.twitter.com/GYYPS0N5sy
— Parera – EVM Engineer (@dosra_parera) December 12, 2017
One Tweetrati said that why to ban such ads when there is need for more awareness about condom use in the country
Yash Singla @Infiniteincyash
People do you know, why India is one the top most rank in terms of Population?Because people do not know about condom or are shy to buy, what the heck is wrong is displaying condom ad?@CVCIndia Condom mfr are not displaying porn but ads! #CondomAds #Donotban #durex #OHyeah
Prachii @chandramukhhi
In a country of 1.3 billion condoms ads shouldn’t be banned but given door to door.
Condom ads are not indecent, your mentality is.
#CondomAds
Amit A @Amit_smiling
In future, only Alok Nath ji will be allowed to work in #CondomAds and the ads will be directed by Sanskari Pahlaj Nihalani ?
Totlani Krishan @kktotlani said that it is a Welcome decision
Totlani Krishan @kktotlani
#CondomAds welcome move as It is embarrassing to see such Ad’s with family.Moreover Ad’s should not be proactive but only indicative.
On the other hand a Business Today report claims that online #sex toys market is thriving in India
Business Today @BT_India
#CondomAds may be banned during day on TV, but the online #sex toys market is thriving in India
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